Want a beer? Get in line now.
So the SEC is going to review its “decades-old bylaw prohibiting member schools from selling alcohol” at this week’s spring meetings in Destin.
I’m not opposed to the idea of alcohol sales in the stadium, but can Sanford Stadium handle it? I don’t mean the patrons; I’m talking about the neglected infrastructure of areas of the stadium that haven’t been touched since the East stands were added in 1981. I’m trying to visualize how the already-overcrowded concourses of Sanford Stadium would handle beer lines. Navigating the tight East or South concourses for concessions (or anything, really) is already bad enough.
If the plan involves placing beer sales in more open areas in Reed Alley, around Gates 6 and 7, or the West endzone, fine. But this is about revenue, so the temptation won’t be to limit the number of taps or place the majority of them away from where most fans are seated. I have no doubt alcohol sales will happen sooner than later, but I’m going to be very interested in how Georgia implements it. Getting it wrong could be just one more reason to stay at home and enjoy the cold ones from the fridge.
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